Announcement for Menagerie 2020
Announcement for Menagerie 2020
Live Happy Illustration
Live Happy Illustration

Illustration for an article on Positive Education.

Branching Out
Branching Out

Poster commissioned by the Library Foundation of Los Angeles promoting the summer program, “Branching Out.”

Logo for a new mini-book
Logo for a new mini-book

Hand-lettering and illustrations for a mini-book from Peter Pauper Press. 

Lettering and illustrations for gift book
Lettering and illustrations for gift book

Hand-lettering and illustrations for a mini-book from Peter Pauper Press. 

Hand lettered quote
Hand lettered quote

Live Happy Magazine cover
Live Happy Magazine cover

This LiveHappy cover was nominated for a 2014 MIN award for BEST ILLUSTRATED COVER. Cover illustration and hand-lettering for Live Happy Magazine, celebrating International Day of Happiness. Thanks to Art Director Kathryn Finney.

All Around This World / Latin America
All Around This World / Latin America

CD cover, world music program for children. Project involved researching musical instruments used in the musical performances.

All Around This World / Africa
All Around This World / Africa

CD cover, world music program for children. Project involved researching people, setting and musical instruments used in the performances.

we must be willing...
we must be willing...

Quote from Joseph Campbell. Personal piece.

Copyright 2018 Sarajo Frieden

A to Zed poster for Land of Nod
A to Zed poster for Land of Nod

Lettering, alphabet poster for Land of Nod.

The Clean Plate Club cookbook
The Clean Plate Club cookbook

Cover of cookbook for No Kid Hungry; client: Land of Nod

The Clean Plate Club cookbook
The Clean Plate Club cookbook

Interior page, cookbook for No Kid Hungry; client: Land of Nod

Wall decals for Land of Nod
Wall decals for Land of Nod

This set of wall decals is available for purchase here

Noonie's Masterpiece
Noonie's Masterpiece

Hand-lettering for the back cover

Kelloggs All-Bran hand-lettering
Kelloggs All-Bran hand-lettering

One of many hand-lettered components to this project. Ad Agency: Leo Burnett

Dangerous Life by Blaise Candrars
Dangerous Life by Blaise Candrars

After seeing the Cooper-Hewitt exhibition on the work of Sonia Delaunay, I realized the beautiful poem she painted was by poet Blaise Cendrars, so I bought a book of his poetry and hand-lettered this one (with one word alteration). 

pelekunu wailau hakaano
pelekunu wailau hakaano

Hawaiian is the most wonderful language. A few years ago, four of us made a kayaking pilgrimage to the backside of Molokai. We camped in these spots, where I drew the names of these magical coves. 

spring bloom
spring bloom

Lettering for Old Navy ad campaign

holiday newsletter
holiday newsletter

Hand-lettering for a holiday gift guide

Kelloggs All Bran
Kelloggs All Bran

Example of ads and back of All Bran box. Hand-lettering, illustrations, background pattern. Ad Agency: Leo Burnett

Looking for Bapu book cover
Looking for Bapu book cover

Middle grade fiction

Natacha bench
Natacha bench

One year I hand-lettered various friend's names (entwined with trees or furniture) as holiday gifts.

spontaneous corruption
spontaneous corruption

personal work

 splash page

splash page

Old Navy poster campaign
Old Navy poster campaign

AD: Richard Christiansen Chandelier Creative

holiday invite
holiday invite
Harvard Business Review
Harvard Business Review
AIGA LA
AIGA LA

Commissioned for a cards series by AIGA LA

this year i wanted to give you
this year i wanted to give you

personal work

newsletter
newsletter

Stay in the loop by signing up here (and receive scintillating, relatively infrequent newsletters such as this one).

 Hand-lettering of family names. Given as a gift to dear friends.

Hand-lettering of family names. Given as a gift to dear friends.

 From a selection of elementary school science test answers that were buzzing around the internet a few years back. 

From a selection of elementary school science test answers that were buzzing around the internet a few years back. 

 From a selection of elementary school science test answers that were buzzing around the internet a few years back.

From a selection of elementary school science test answers that were buzzing around the internet a few years back.

 From a selection of elementary school science test answers that were buzzing around the internet a few years back.

From a selection of elementary school science test answers that were buzzing around the internet a few years back.

surtex 2013
surtex 2013

my agents will be at surtex 2013/booth 317 with lots of new work. visit them if you're in the hood...

Martha Graham quote
Martha Graham quote

Personal work

Sarajo_1413892_LiveHappy_perseverance.jpg
Hand lettering for quote
Hand lettering for quote

Announcement for Menagerie 2020
Live Happy Illustration
Branching Out
Logo for a new mini-book
Lettering and illustrations for gift book
Hand lettered quote
Live Happy Magazine cover
All Around This World / Latin America
All Around This World / Africa
we must be willing...
A to Zed poster for Land of Nod
The Clean Plate Club cookbook
The Clean Plate Club cookbook
Wall decals for Land of Nod
Noonie's Masterpiece
Kelloggs All-Bran hand-lettering
Dangerous Life by Blaise Candrars
pelekunu wailau hakaano
spring bloom
holiday newsletter
Kelloggs All Bran
Looking for Bapu book cover
Natacha bench
spontaneous corruption
 splash page
Old Navy poster campaign
holiday invite
Harvard Business Review
AIGA LA
this year i wanted to give you
newsletter
 Hand-lettering of family names. Given as a gift to dear friends.
 From a selection of elementary school science test answers that were buzzing around the internet a few years back. 
 From a selection of elementary school science test answers that were buzzing around the internet a few years back.
 From a selection of elementary school science test answers that were buzzing around the internet a few years back.
surtex 2013
Martha Graham quote
Sarajo_1413892_LiveHappy_perseverance.jpg
Hand lettering for quote
Announcement for Menagerie 2020
Live Happy Illustration

Illustration for an article on Positive Education.

Branching Out

Poster commissioned by the Library Foundation of Los Angeles promoting the summer program, “Branching Out.”

Logo for a new mini-book

Hand-lettering and illustrations for a mini-book from Peter Pauper Press. 

Lettering and illustrations for gift book

Hand-lettering and illustrations for a mini-book from Peter Pauper Press. 

Hand lettered quote

Live Happy Magazine cover

This LiveHappy cover was nominated for a 2014 MIN award for BEST ILLUSTRATED COVER. Cover illustration and hand-lettering for Live Happy Magazine, celebrating International Day of Happiness. Thanks to Art Director Kathryn Finney.

All Around This World / Latin America

CD cover, world music program for children. Project involved researching musical instruments used in the musical performances.

All Around This World / Africa

CD cover, world music program for children. Project involved researching people, setting and musical instruments used in the performances.

we must be willing...

Quote from Joseph Campbell. Personal piece.

Copyright 2018 Sarajo Frieden

A to Zed poster for Land of Nod

Lettering, alphabet poster for Land of Nod.

The Clean Plate Club cookbook

Cover of cookbook for No Kid Hungry; client: Land of Nod

The Clean Plate Club cookbook

Interior page, cookbook for No Kid Hungry; client: Land of Nod

Wall decals for Land of Nod

This set of wall decals is available for purchase here

Noonie's Masterpiece

Hand-lettering for the back cover

Kelloggs All-Bran hand-lettering

One of many hand-lettered components to this project. Ad Agency: Leo Burnett

Dangerous Life by Blaise Candrars

After seeing the Cooper-Hewitt exhibition on the work of Sonia Delaunay, I realized the beautiful poem she painted was by poet Blaise Cendrars, so I bought a book of his poetry and hand-lettered this one (with one word alteration). 

pelekunu wailau hakaano

Hawaiian is the most wonderful language. A few years ago, four of us made a kayaking pilgrimage to the backside of Molokai. We camped in these spots, where I drew the names of these magical coves. 

spring bloom

Lettering for Old Navy ad campaign

holiday newsletter

Hand-lettering for a holiday gift guide

Kelloggs All Bran

Example of ads and back of All Bran box. Hand-lettering, illustrations, background pattern. Ad Agency: Leo Burnett

Looking for Bapu book cover

Middle grade fiction

Natacha bench

One year I hand-lettered various friend's names (entwined with trees or furniture) as holiday gifts.

spontaneous corruption

personal work

splash page

Old Navy poster campaign

AD: Richard Christiansen Chandelier Creative

holiday invite
Harvard Business Review
AIGA LA

Commissioned for a cards series by AIGA LA

this year i wanted to give you

personal work

newsletter

Stay in the loop by signing up here (and receive scintillating, relatively infrequent newsletters such as this one).

Hand-lettering of family names. Given as a gift to dear friends.

From a selection of elementary school science test answers that were buzzing around the internet a few years back. 

From a selection of elementary school science test answers that were buzzing around the internet a few years back.

From a selection of elementary school science test answers that were buzzing around the internet a few years back.

surtex 2013

my agents will be at surtex 2013/booth 317 with lots of new work. visit them if you're in the hood...

Martha Graham quote

Personal work

Hand lettering for quote

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